Senior Designer
Publications, Print & Production Systems
I help in-house teams and marketing departments create production-ready design, scalable brand systems, and workflow solutions that improve speed, consistency, and accuracy.
Currently available for full-time, contract, and project-based work.
Design isn’t just about how it looks. It’s about how it works.
Design is only successful if it works in the real world.
I specialize in branding, publications, large-format, and marketing collateral built for real deadlines, real budgets, and real production. My work focuses on creating clear design and the systems behind it: templates, brand standards, and workflows that improve speed, consistency, and accuracy.
Because good design isn’t just how it looks. It’s how it works.
Systems That Make Design Easier to Produce
Design is only part of the job. Production is where most teams lose time.
I build templates, brand systems, and workflow tools that reduce production time, improve consistency, and eliminate common errors. From multi-page publication templates to automated layout tools and production guides, these systems help teams produce better work faster and with fewer mistakes.
Freelance & Contract Services
Design
Marketing & advertising
Branding & logo systems
Publications & catalogs
Large-format & signage
Trade show & event graphics
Production
Print-ready file setup
Vendor coordination
File cleanup & fixes
Prepress & packaging files
Versioning & rollout production
Systems & Workflow
Templates & brand guidelines
InDesign automation
Production workflow systems
Catalog & data-merge setup
File organization systems
Designs That Delivered
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Go Pool Ad Branding
Modular advertising system built for rapid content changes across high-volume campaign channels.
Enabled consistent branding, faster rollout, and reliable execution for one of Caesars’ most active entertainment venues. -

NYE 2020 – Caesars Entertainment
Luxury event collateral system designed for coordinated rollout across multiple properties.
Delivered premium visual impact while accommodating rapid revisions, production constraints, shifting budgets, and brand differentiation. -

Phillips & King Rebrand
End-to-end brand modernization across identity, packaging, catalogs, and national trade presence.
Unified legacy assets into a scalable system that improved consistency across marketing and production.
